Eras end. Driven by changing tastes and the aging of customers, Cadillac will stop making and selling the big DTS sedan (the modern-day version of the Sedan DeVille) at the end of the 2011 model year. It will be replaced by the XTS, a car that will almost certainly be targeted to the tastes of Baby Boom luxury car buyers...and thus, at Lexus, Audi and BMW.
Its easy for Boomers to ignore and even ridicule the DTS, a car youre most likely to find in retirement communities, parking lots of restaurants serving the Early Bird special dinners and the occasional rental fleet.
But its also wrong.
At a base price of $46,680, Cadillacs biggest sedan is $3500 less than the BMW 335is coupe. Apples and oranges, you say? Youre right. Lets put the DTS against the least-expensive big Bimmer, the 740i sedan.
The Cadillac is $24,000 less. It has more room, costs less to insure, maintain and license and the highway fuel economy difference (23 mpg for the Cadillac, 25 for the BMW) is negligible.
So whats it like to drive? I hadnt had the opportunity in 7 years (even GMs press fleet folks have been treating the DTS like a stepchild), so I rounded one up for a week. No, its not meant for blasting through winding mountain roads (newsflash: neither is any Lexus save the IS-F).
What it is is quiet, smooth, responsive, and, given its size and lack of cutting-edge handling hardware, remarkably agile. The people whove eagerly shelled out $65K for Escalades but wouldnt give a DTS the time of day would think theyre driving a sport sedan by comparison. Theyd also find they and their passengers are as or more comfortable and they could make a nice dent in the power bill with the money they save on gasoline.
Something I learned programming popular music radio back in the day: There is such a thing as out-hipping yourself, walking away from things of value to a mass audience in the pursuit of image. A week in the DTS has me strongly suspecting that well miss it once its gone.
(review vehicle courtesy Lund Cadillac)
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